BETTY WHITE SIGNALS 2010 AS THE YEAR OF THE HOT SENIOR

First there was the Snickers commercial that aired on Super Bowl Sunday featuring Betty White and now there’s a good chance that we’ll soon see her hosting NBC’s Saturday Night Live. At 88 Betty White must be thrilled with all of the media exposure she’s getting these days. Could this be the beginning of the year of the sexy senior? If so, I wonder who the next senior hottie will be?

This brings to mind the topic, “Who Will Be The Next Senior Star To Get Hot Again In Hollywood?” You could even call is Senior Idol. Will it be 75-year old Sophia Loren? She’s still great looking and she’s got that multicultural appeal that advertisers look for. How about Shirley Maclaine? Jane Fonda? They’re both 70 and still going strong. To resolve this idea on the air, have each person on the show pick who they think the next big senior star will be to emerge and take her place on the list of who’s hot again in Hollywood. Then, if and when one of your seniors gets in the spotlight again, the person who picked them will get the satisfaction of knowing he or she was able to spot the next big thing.