PRICEY FARES AWAIT HOLIDAY FLIERS THIS YEAR

Flying over the holidays is going to cost more this year.  And the longer you wait to book, the pricier it’s likely to get.  The average domestic airfare for the weeks of Thanksgiving and Christmas is $383, 4% higher than last year, according to Expedia. Considering the economy is sputtering and people still can’t find [...]

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FATHER’S DAY PROMOTION IDEA/WHO DA MAN?

There are many skills required of men when they become fathers, learning to diaper the baby, teaching their kids to ride a bike and, most importantly, how to put toys and other things together using directions.  Becoming a father is easy, being a true man is not.  No father is truly a man until he [...]

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WHAT ABOUT A WINTER DOLDRUMS POOL PARTY?

Now that the holidays are over, there’s not a lot to look forward to between now and the Super Bowl in February.  In frost belt markets it’s cold and most days are cloudy and gray and everyone is dreaming of going someplace warm.  Look for ways to feed those listener needs by putting together a [...]

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UNWANTED CHRISTMAS GIFT SWAP MEET

The old adage ‘one man’s trash is another man’s treasure’ certainly holds true when it comes to gifts.  All of us got at least one gift this holiday season that was nice, maybe even expensive, but just wasn’t something that we liked enough to fully embrace.  What if we could get together some place and [...]

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VACATIONS CLOSE TO HOME

One of the industries that is suffering in this bad economy is the hotel business.  Occupancy rates are at an all-time low and hotels all over the country are offering great deals right now and looking for ways to promote them inexpensively.  You can take advantage of the unbooked rooms at hotels and resorts in [...]

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BORED KIDS FESTIVAL

As the summer wears on parents will begin to run out of things to do with their kids creating a lot of bored kids and tortured parents.  You could capitalize on this communal ennui by creating a fun event for kids and their parents and call it the ‘I’m So Bored’ Family Fest. This event [...]

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FATHER’S DAY PROGRAMMING AND PROMOTIONS IDEAS/NEW GIFT IDEAS

The idea for an official Father’s Day celebration came to a married daughter, sitting in church in Spokane, Washington during a Mother’s Day sermon in 1910, two years after the first Mother’s Day observance in West Virginia.  But, it wasn’t until 62 years after it was proposed, in 1972 that Father’s Day was permanently established by [...]

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