COOL ROADSIDE FOOD FINDS

NBC’s has launched the TV series The Great American Road Trip which is an “Amazing Race”-like series that has families competing along classic Route 66.  This prompted me to think about childhood vacations and all of the great little restaurants and food shacks along that old roadway.
One of the joys of taking a summer [...]

RAISING THE STEAKS

July is National Grilling Month and what better way to celebrate that than with a grilling competition.  Now, I have never met a guy who doesn’t think he makes the greatest steaks on the grill.  (Come on, admit it!  You all think you’re Bobby Flay.)  So, consider tapping into this machismo and putting together a [...]

SCHOOL’S OUT/BORED KIDS

If school is not out for summer yet in your market, it will be soon.  All over America this summer parents will hear their kids utter the three dreaded words “I’m so bored.”  So, consider putting together “I’m So Bored” prize packs to give to the beleaguered parents in your audience to give to their [...]